The Mexican art of Tequila production is a tradition that is
culturally passed down from father to son.
Our founder, Sofia Paloma Juárez has a
different story, as a Mexican-American
woman who’s passion was ignited
and encouraged by her Guadalajara-born father,
Agustín Juárez.

Founded upon the immeasurable bond of
Father and Daughter, supported by the
reclamation of my cultural heritage,
CASA J is an ultra-premium craft tequila
brand, committed to serving our local
communities to promote economic and
social development through collaboration
& the sustainable use of natural resources.

We'll launch with the purest expression of
the spirit, Tequila Blanco, and we'll
expand into Reposado, Añejo, Extra
Añejo & beyond.